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Trending Bestseller
Ultimate Guide to Local Business Marketing
Google local ads return local business links in more than a billion daily searches. Let Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. You'll learn the critical business difference between local search, paid search and search engine marketing strategies, master the components of high-converting campaigns, and get practical tips on developing effective content, positive web reviews, and social outreach. This expert guide delivers the tools to build an entire local marketing campaign for your local business.
Paperback / softback
09-February-2016
258 Pages
RRP:
$39.99
$39.00
In Stock: Ships in 7-9 days
Ultimate Guide to Local Business Marketing
RRP:
$39.99
$39.00
Description
MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME
With Google, Yahoo!, and Bing returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign.
From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign.
You'll learn how to:
Capture high-quality leads from Google AdWords and Bing in 48 hours
Master the components of a high-converting campaign and get the most bang for your buck
Harness mobile search advertising and Facebook ads for maximum results
With Google, Yahoo!, and Bing returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign.
From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign.
You'll learn how to:
Capture high-quality leads from Google AdWords and Bing in 48 hours
Master the components of a high-converting campaign and get the most bang for your buck
Harness mobile search advertising and Facebook ads for maximum results