Take your passion and make it happen. Do you have an idea in you? A hobby, a project, a product . . . something that could change your life? The Idea in You is a bulletproof system for finding the right idea and shaping it into a success Ð on your own terms. With advice from the people behind the like of Pizza Pilgrims, parkrun and Decoded, The Idea in You will show you what to expect, how to think and what to do when launching your own venture. Making your idea happen is possible Ð and it will be one of the most inspiring and energizing experiences of your life. What are you waiting for? 'Every great business starts with an idea . . . this book will help you find yours.' Richard Reed, Co-founder of Innocent Drinks